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About
About

About

"Clean, comfortable rooms at the lowest price of any national chain."

Founded in 1962 in Santa Barbara, California, Motel 6 is synonymous with a great travel value. The first Motel 6 in Santa Barbara still leaves the light on today, but a lot has changed for the motel chain that pioneered the first real economy motel designed for the no-frills traveler. The original price of a night's stay at Motel 6 was just $6.00, and thus established the brand name for an American classic.

The promise of the lowest price of any national chain and a clean, comfortable room are Motel 6 virtues. Motel 6 is a household name, synonymous with quality and value. It enjoys the highest brand recognition factor of any economy lodging brand.

The brand continues to grow and currently has approximately 1,200 locations with more than 105,000 rooms in the United States and Canada. Part of G6 Hospitality, Motel 6 is the largest owned and operated hotel chain in North America.

CEO

Jim Amorosia

Headquarters

4001 International Parkway, Carrollton, Texas 75007
Phone: 972-360-9000

Amenities

  • Many free services, including free local phone calls, morning coffee, expanded cable TV
  • Kids stay free (17 and under stay free when occupying the same room with an adult family member.)
  • Non-smoking rooms available
  • Pet friendly
  • Most Motel 6 locations have a swimming pool and guest laundry facilities
  • WiFi Internet (fee may apply)

Advertising

The brand's advertising campaign, featuring on-air personality Tom Bodett, began in 1986 and proved an instant success for Motel 6, turning the chain into a household name and winning industry awards. The campaign has won more advertising awards than any other brand in the lodging industry, which is understandable, given that Motel 6 has the highest advertising recognition factor in the economy lodging category. Ask most people about Motel 6, and they will say, "That's the place where they leave the light on for you." In 1999, Motel 6 was acknowledged by Advertising Age magazine as having one of the top 100 advertising campaigns in the last 100 years. Motel 6 was the only lodging company to earn this distinction.

Dear Esteemed Guest:

In 2012, Motel 6 celebrated 50 years of providing travelers a clean, comfortable room and great service at the lowest price of any national chain. Whether you've been with us from the start or you're a brand-new value-seeking convert, we are grateful to have your business. As you plan your trip in the U.S. and Canada, motel6.com will help you find your way to the most convenient of our more than 1,200 locations.

We've also got you covered while you're on the road. It's now easier than ever to locate and book a room at your nearest Motel 6 by using the Motel 6 mobile Web site and Motel 6 apps for iPhone®, iPod Touch® and Android. No matter where you are, with your smartphone's built-in GPS, the Motel 6 apps help you find the nearest available Motel 6 and book your reservation with ease. You can also view photos of your Motel 6 of choice prior to your arrival – including those of the network's 100+ recently-renovated locations, whose rooms feature a chic, modern design, wood-effect flooring, 32" flat-screen TVs and granite bathroom countertops.

Once you've arrived at your destination, we hope you enjoy the clean, comfortable and no-frills value of Motel 6, including friendly service, WiFi and free morning coffee.

Thanks for choosing Motel 6; we wish you safe travels. Now and for the next 50 years, “We’ll leave the light on for you.”®

Sincerely,

 

 

Jim Amorosia
CEO
Motel 6/Studio 6

 

 

One day David Fowler, a creative director from The Richards Group advertising agency, was driving down the Dallas Parkway in his pickup truck listening to the public radio station his receiver had been stuck on for months. Suddenly a homey voiced monologue emerged from his dusty dashboard. He heard the name, Tom Bodett, and thought, "Gosh, if I only had an account for a national budget motel brand with a sense of humor and humility, I could make a heck of an advertising campaign with this guy." Enter Motel 6, and the rest, as they say, is history. More than twenty years of award winning advertising later, Tom is still speaking out of America's dusty dashboards and television screens about life as a road warrior, and the merits of Motel 6.

After nearly 25 years in Alaska, these days Tom lives with his wife and sons in Vermont. He writes in the barn over his woodshop, looks for things to do with a tractor and keeps a small studio.

In addition to bragging about Motel 6, Tom’s voice has appeared on Steven Spielberg's "Animaniacs" series for Warner Brothers Animation, Saturday Night Live, and the PBS series “Travels on America’s Historic Trails”, and he is a regular panelist on NPR’s satirical weekend news quiz “Wait-Wait…Don’t Tell Me”.

Tom has published seven books to date." As Far As You Can Go Without a Passport" and "Small" Comforts are collections of his commentary for National Public Radio published by Addison Wesley in Boston. "The End of the Road" and "The Big Garage on Clear Shot" published by William Morrow & Co. are the collected humorous monologues from his award-winning radio series "The End of the Road" which aired on over 160 stations from 1988-1990. Hyperion published “The Free Fall of Webster Cummings,” Tom’s first novel, in April of 1996. Tom has also written two novels for young readers, “Williwaw!” and “Norman Tuttle on the Last Frontier”, Knopf published both.

Tom has recorded all of his published works and are available from Bantam Audio, Brilliance Corporation, or Random House/Listening Library.

For more information about Tom's published works and to look in on his blog, visit the official Tom Bodett web site at www.bodett.com.

Media Contact: Raiza Rehkoff - Director of Communications, rrehkoff@g6hospitality.com

Click here to view our electronic press kit.

Motel 6 offers the best price of any national chain at more than 1,100 company-owned and franchised locations throughout the United States and Canada. For 25 years Motel 6 has used the tagline, “We’ll leave the light on for you,” earning the chain the highest brand recognition in the economy lodging segment. Motel 6 was the first national pet friendly chain, welcoming pets since 1962. Standard amenities include free local phone calls, no long distance access charges, free morning coffee, data ports, Wi-Fi Internet access and cable channel line-up with premium channels including HBO, ESPN/ESPN2, and CNN. Most locations offer swimming pools and guest laundry facilities.

Studio 6 extended stay hotels offer the affordable comfort of furnished studios, low weekly rates and accommodating hotel amenities. You will find Studio 6 locations in the United States and Canada conveniently located in major business complexes, offering easy access to shopping and retail centers, entertainment areas, and restaurants.

What is Motel 6/Studio 6 Affiliate Program?

The Motel 6/Studio 6 Affiliate Program is an easy way to increase your revenue by earning a commission each time one of your site’s referred visitors books on Motel6.com or StayStudio6.com and completes a qualified stay.

What are the benefits of joining?

  • Your website visitors have access to over 1,200 locations nationwide.
  • You have access to a variety of Motel 6/Studio 6 banners and text links to place on your website.
  • You can choose to link to an individual location to the entire website.
  • You also have round-the-clock access to reporting data.
  • You earn commissions on referrals from your website visitors for each qualified stay at Motel 6/Studio 6 locations nationwide.
  • Your commission checks are mailed directly to you or direct deposited – your choice.
  • Product Data feed now available.
  • The program is absolutely free and easy to join!

How does it work?

  • Motel 6/Studio 6 has partnered with Commission Junction, one of the leading affiliate marketing networks, to provide you with a centralized location for banners, tracking and commission payments.
  • You’ll receive a commission for completed stays from a qualified reservation made on Motel6.com and StayStudio6.com by visitors referred from your site within a 30 -day referral period.
  • There is no limit on how much you can make! You will receive a 5% commission for each completed stay. The more completed bookings you generate, the more money you earn!

How do I join?

It’s very simple.

Anyone who operates a website and meets our criteria is encouraged to become an affiliate. There are some restrictions, however.

To join, you need to complete a two-step application and read and agree to terms and conditions. You should be able to complete your registration in a matter of minutes.

Upon approval, you will be able to access a variety of banner ads in different sizes that best fit your site, uniquely trackable from your website, for you to place immediately on your site.

To join the Motel 6/Studio 6 Affiliate Program, Click Here.

 

Motel 6 has made a commitment to be sensitive to our fragile environment. Here are just a few ways we protect our environment and conserve natural resources:

  • Participation in energy and water conservation programs
  • Water saving shower heads and faucet aerators
  • Technologically advanced heating and cooling systems to reduce energy consumption
  • Corporate office recycling program
  • Printing our 5 million directories on recycled paper using soy ink
  • Use of fluorescent lighting, which consumes 75% less energy than conventional bulbs
  • Recycling of fluorescent light bulbs & alkaline batteries in all Motel 6 properties to divert mercury from landfills.

Earth Day Programs

Each year on April 22nd, worldwide Earth Day, Motel 6 properties participate in environmental awareness and outreach programs including but not limited to planting trees and native plants, volunteering in local communities, cleaning of water sources, and organized recycling programs.

Linen Reuse Program

We ask for our guests' help in pursuing our conservation efforts by allowing them to participate in our 'Linen Reuse Program'. For our guests who stay more than one night, we will allow them to reuse their linens to reduce energy and water consumption. More information about this program can be found by reading our in-room information card.

Greener Rooms

Motel 6 is redesigning its properties across the U.S. and Canada in order to meet higher green standards. Our all-new design incorporates environmentally-friendly features such as wood-effect flooring made from unused industry scraps, fluorescent light bulbs in all rooms, low flow shower heads, high efficiency toilets, and high efficiency heating and air-conditioning units.

Motel 6 Becomes Nation's First LEED® Certified Economy Lodging Property

The Motel 6 in Northlake, Texas, is the first economy hotel in the nation to attain LEED® (Leadership in Energy and Environmental Design) certification from the U.S. Green Building Council (USGBC). 

Partnership with NPEP (National Partnership for Environmental Priorities)

To further our commitment to reduce our impact on the environment, Motel 6 has joined the EPA's National Partnership for Environmental Priorities (NPEP). The EPA's program aspires to decrease the use of dangerous chemicals that result from various products and processes. Our goals for this program are:

Goal #1: To reduce the amount of mercury in all of the local landfills by increasing our compliance of proper disposal and recycling of fluorescent light bulbs from our hotels.

Goal #2: To reduce amount of zinc, manganese dioxide and potassium hydroxide going to landfills by properly disposing 4,000 pounds of alkaline batteries.

In May 2011, Motel 6 properties successfully reached both of the goals set with the EPA.